Showing posts with label advertising/marketing. Show all posts
Showing posts with label advertising/marketing. Show all posts

26.6.10

Commando Group | illustration / design

Bilde 11Bilde 8Bilde 9Bilde 10
The Norwegian designfirm Commando Group was appointed by D2 magazine to do the illustrations for a cover story on perfume in November. Not only did the final result become stunning and sophisticated drawings, but here you can also see some of the sketches on their way to the final illustrations.

@ notcot

17.1.10

Street with a view | Robin Hewlett and Ben Kinsley








See one of them in Street View !!!

To alert their community about the possible dangers and privacy violations from Google Street View, artists Ben Kinsley and Robin Hewlett, invited to display their work in Manipulating Reality exhibition in Florence, organized several stunts and performances for the internet's giant capture vehicle. You can know more about the project here.


@ invisiblered

11.1.10

The XX | A Sculpture of an Album | Vinyl Factory, London


The sculpture is the brainchild of Partizan director Saam Farahmand, who is keen to push the boundaries of what music 
videos can offer. “Music videos are a 2D visual interpretation of a song,” he explains. “We are interested in creating spaces 
that exist as a 3D physical interpretation of a song or an album, and that is what we have created for the album xx.

”The piece consists of three large audio-visual units that are displayed in the space, appearing somewhat like giant iPods. 
Each contains a film of one of the three members of The XX, shot by Farahmand, as they play through their 
eponymously-titled debut album. Alongside displaying the beautiful films, the units also emit a lightshow that 
reacts to the music. The overall affect is simple yet compelling.


“It shares sensibilities with art installations, but it should not be considered in this context,” continues Farahmand. 
“It is in essence a physical music video, a looping shrine to the album that you cannot compress, send or turn off. 
We have to understand that these pop-up ‘rooms’ and ‘spaces’ should and will become as commonplace as music 
videos, bridging the gap until we have the technology to ‘stream’ a 3D experience through our home computer as if 
it was a YouTube clip. The xx are the perfect ambassadors for the medium. Their music is mesmerising, 
and deeply physically affecting.”

The installation will be on show at The Vinyl Factory (accessed via Phonica record store on 51 Poland Street, W1) 
until Tuesday, January 12. In addition, The Vinyl Factory has created a deluxe vinyl version of The xx’s album to 
celebrate the event, which is on sale at Phonica. The package will include three prints of stills taken from Farahmand’s 
footage, one of each band member, signed by each.


xx: A Sculpture of the Album
The Vinyl Factory
51 Poland Street
London W1F


Opening Times:
Friday 8th January: 11.30am-8pm
Saturday 9th January: 11.30am-7.30pm
Sunday 10th January: 12midday-6pm
Monday 11th January: 11.30am-7.30pm
Tuesday 12th January: 11.30am-7.30pm


Entrance: Free




25.11.09

FedEx Logo

fedex
I haven't noticed the Fedex logo has an arrow between the E and X!
The logo was designed by Lindon leader in 1994.


24.11.09

Athens Tourism | video advertising | with "Krazybubbler Emil" directed by Living Projects and SamuelChristopher


Communications agency Living Projects has created a two-minute film to promote the Greek captial city Athens.

Commissioned by Breathtaking Athens - a new promotional initiative for the city run by the Athens Tourism and Economic Development Company - the film sidesteps the tired tourism clichés of showing young beautiful families blithely frolicking (in slo-mo) around sun-drenched landmarks or sandy beaches. Instead it takes a decidedly more poetic approach, showing as it does an impressively large bubble floating gently in dozens of tranquil looking locations in and around the city:

Real bubbles were created for the six day shoot by "bubble magician" Krazybubbler Emil l and the film was directed by Living Projects and SamuelChristopher.



The film will live online with the hope that it functions virally as a campaign that attracts visitors to the city.



This is the second attempt at reinventing tourism ads we've seen recently, following Yvan Attal's Kisses From Paris film for the Paris tourist board

Which is all a welcome change from this




20.11.09

Colman's Mustard by Karmarama


Karmarama has recreated the famous Lord Kitchener poster in 16 types of meat in an ad for Colman's Mustard
The ad features the following:
Breaded Ham
Chorizo
Beef Carpaccio
Bresola
Ginger Pig Bacon
Beef Skirt
Roast Duck
Chicken Breast
Brisket
Pepperami
Fillet Steak
Sausages
Beef Steak
Bacon Joint
Leg of Lamb
Plus duck wings for the ears.














12.11.09

Take the night bus | advertising

De Lijn: Poster takeover
National public transport company De Lijn wanted to announce its increased night schedule. We used existing event posters to promote the night bus and placed passe-partouts over it that read: "whatever you're planning tonight, plan your transport too. Take the night bus".


@ nachtlijn

International Vegetarian Union

International Vegetarian Union: Anatomy Model Woman
Advertising Agency: JWT Kuwait
Creative Directors: Alessandro Antonini, Mark Makhoul
Photographer: Tommy Morris
Retoucher: Nabil Kamara
Published: August 2009



@ adsoftheworld

27.10.09

This bag dissolves in water | Creative Review Magazine / Cyberpac


Newsstand copies of the November issue of CR come in a revolutionary new bag that simply dissolves in hot water. 
No waste. No landfill. by Cyberpac


22.10.09

CIN RE-MAKE'09 | urban art | Lisboa/Porto - transportes | 26OUT > 26NOV

CIN | Re-make '09A CIN volta a transformar os espaços públicos através da cor. Fazendo um RE-MAKE na cidade. Os transportes movem-se pela energia criativa que nos faz viajar por novas formas de arte.
Em 2009 o CIN RE-MAKE mistura a cor e a música criando um novo ritmo para o olhar. Formas e sons fundem-se num ambiente que se torna único e pronto a ser descoberto. E então as formas e os sons movem-se. Muito para além do fim da linha. Até ao limite da imaginação.
Com o objectivo de promover novos talentos, este ano o desafio foi lançado aos alunos de várias faculdades de arquitectura e design do Porto e de Lisboa:
CIN RE-MAKE é a oportunidade para que os alunos deixem a sua marca na paisagem urbana. Para pintarem a música ou para sonorizarem a cor. Para terem a sua primeira exposição. Colectiva e em movimento.
A CIN une-se ao Metro de Lisboa, Carris, Metro do Porto e STCP numa parceria da qual resulta uma intervenção criativa única. Que revoluciona o espaço da cidade.


Evento: 29 de Outubro na Lx Factory, às 20h

@ cinremake

Geek Love

@ notcot

14.10.09

Grolsch Block Party | Bairro Alto, Lisboa - PT | 15/16oct | 5pm > 4am


Grolsch Block Party is a mini-festival hosted in a city environment by Grolsch. Grolsch started the Block Party to support independent artists and alternative music. The Grolsch Block Party gather a number of restaurants, bars, shops, galleries and clubs in a specific area and fill them with music, art and fashion. This year Block Party is scheduler in Sofia - Bulgaria, Paris - France and Lisbon - Portugal.

In Lisbon, the idea is to get everyone having a drink and collecting postcards that make you enter the big party at the Frágil, with Dj's Marfox, Silverio and Gonçalo Siopa. Associated with the Grolsch Block Party there's the launch of the Portuguese version of Vice magazine, which will be a fundamental accessory in this tour at Bairro Alto.


Frágil
R. da Atalaia, 126  Bairro Alto |
21 346 9578




10.10.09

Meadow Fresh guerrilla TV spot at Britomart train station

This stunt was made in Britomart train station, in Auckland, New Zeland, for the Meadow Fresh enterprise, 
a milk products company, and its product Calci-Trim. About 1250m2 of grass was placed in that station 
and a TV spot was produced with people's genuine reactions. Spontaneous media happened in blogs, 
newspapers and TV news.